Hey all, I hope everyone is enjoying their day. I know I am. Today I wanted to address a question, I get so often and these days since every day our following grows just a bit more day by day, I thought I would tackle a question which comes up to me personally ever so often now, What Makes Droid Island Different? No this isn’t a puffed up piece about why we are the best or a ploy to make you deal with me or my team.
Every company, small, medium or large should be shaped by the ideology of its owner/CEO, and hopefully, that ideology revolves around how to fix a problem and serve your people.
My name Is Keron Mc Leish and I am the owner of Droid Island. I have been in the mobile industry and have worked for the largest telecommunications companies in Canada such as Telus, & Rogers, I have also worked for Apple. Through my 11 years in the industry and having recently moved back to my birthplace of sweet sweet T&T, I see a mobile market in dire need of direction and assistance. Rather than complain about what we lack or what other companies are doing wrong, I have decided to see how I can do my part to help.
Having recently quit my post at Digicel, I have decided to jump into building Droid Island full time. My goal is simple. Educate, build product knowledge, give our public value, give you mobile expertise catered to the Caribbean consumer and help you get cool products. How do we intend to do that? Well, our blogs are usually just more than reviewing the latest tech, we also try to hear what our people talk about and blog about it.
By investing in you and making you a smarter consumer, you will be able to better figure out what products are for you. The common mentality is to not give you information so that you cannot make an informed decision. I actually cringe when I visit mobile stores because I am always hearing reps push devices that do not meet your needs onto you and people buy because, well, they don’t know better.
The common mentality is to not give you information so that you cannot make an informed decision. I actually cringe when I visit mobile stores because I am always hearing reps push devices to customers that don’t actually meet their needs. How could they know what your needs are when they usually don’t ask, nor do they know their products so that they can actually match you with what you need.
*Note to sales reps and owners* If you think pulling up GSMarena during a sales transaction is the best way for you to sell and have to rely on it to provide information, you may need to rethink your sales strategy. Nothing wrong with checking up on something if you do not know the answer, but more often than not, do reps simply pull up the website and have consumers read everything in hopes they buy the product. Not good.
*Note to customer* If a sales rep makes you read a GSMarena spec sheet when you ask basic questions, please leave. Buy somewhere else or buy online.
Random…(I have a pet peeve with wrong information). Sooooo, I am sure you know where I am going with this. Whether you know it or not, 8/10 reps in mobile stores don’t know much about the products they are selling and I blame the employers. Whether you don’t train your reps, or whether you don’t have things in place for quality control is on you. You are not obliged to keep reps who hurt your brand.
Gone are the days where you will be kidding yourself if purchasing a smartphone was easier. We need real mobile experts. We all go online, read a million reviews before spending the cash equivalent to a full sou sou hand on a phone. Some people think that yes, we can just hop on youtube and learn all we need to know. The problem is while most of those guys are giving great information about a product, they don’t actually know how it will perform in the Caribbean, where you live and will be using your device.
So every day, the goal in my mind is clear. How do I help you learn more about the platform I love and is currently the most popular mobile system in the world, how do I get you to learn all about Android and the amazing devices on the market? I started the conversation. We have a mentality here in Trinidad that if it’s not Samsung or Apple, it’s not good because you have not heard about it.
Well T&T, if this was the case, you would be in for a rude awakening. I bet you haven’t heard of half the top 10 mobile smartphone makers in the world, that does not make them bad it just means we have a lot to learn. (Click here to learn about some of the top smartphone companies now)
Starting the conversation via our website and Facebook has allowed us to pick up momentum and we are now a couple weeks away from opening our store. The best business advice I have ever received is probably the simplest, find a problem and solve it. If you can do this with putting the SERVICE in Customer Service, you are on the right track.
So what makes Droid Island different than any other retailer here in Trinidad & Tobago? Keron Mc Leish. It all starts with me. I want you to have dope smartphones, I want you to be knowledgeable about what you are getting and make sure that you got something that met your needs rather than you purchased it because it costs a lot or is the latest trend here in Trinidad. I don’t want you to feel like a Samsung S8 is your only option besides an iPhone 7.
Steve Jobs famously said “The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle.”
Well, I am very passionate about mobile, and seeing the growth of smartphones worldwide has been great. Here are a couple interesting facts. We are projected to have more than 5 billion smartphone users by 2019 and more than half the world’s web traffic comes from a mobile phone. Our phones have replaced our mp3 players, cameras, video recorders, cpus, tablets, maps, cookbooks, the list goes on. So buying from a passionate
So buying from a passionate knowledgeable expert has become more critical, they need to know your needs to make sure you get something that does everything you need now and thinks you need in the future. For those that watch youtube tech reviewers, imagine if MKBHD decided to open a store and sell phones? He would probably make more sales than the actual carriers.
So instead of me saying only deal with Droid Island, I choose to help us grow. Help you make your own decisions and be able to make smart purchases. If we don’t hold retailers accountable for not giving us their best service, hire and train mobile experts, we won’t ever get anywhere.
Stay tuned for much much more from Droid Island, and thanks to our followers, the comments, likes, shares, kind words are great, as we do everything to help us grow mobile in the Caribbean.
If you ever have any questions about anything mobile related, shoot us a call or message. You can also join our Mobile Forum to post questions and join our daily conversations with the public.